Ad Campaign Problem To create a brand awareness and positioning print advertising campaign targeting Canadian contractors in the HVAC industry through trade magazines. Strategy To maintain Viessmann’s market position as an industry-leading heating solution provider whose products are highly trusted, and offer innovative technologies and solutions that make life more comfortable for HVAC contractors and…

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Research Institute for Aging

We have really appreciated the creative and collaborative approach at Lesley Warren Design Group. They supported our brand refresh and brought design concepts that reflected our future goals and were also rooted in our history and values. It was a great experience and we’re very pleased with the final products. – Hilary Dunn-Ridgeway, Director of Communications Brand…

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Vive Development

When we were looking for an agency partner to support our new development projects it was important to find a local agency that not only was familiar with the communities and neighbourhoods in which we work, but also had a proven track record of brand development. LWDG has become an integral extension of our marketing…

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Reids Heritage Homes

Piper's Grove Advertisement

Lesley and her team are true professionals, and so enjoyable to work with! They are thorough, thoughtful and always meet (or beat!) deadlines. Their work is always creative and well done, and we look forward to working with them on many more projects! – Katherine Richard, Reid’s Heritage Homes New Community Marketing Plan Problem Uniquely…

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McConville Omni Insurance Brokers

McConville Omni Postcard Marketing Materials

Re-branding creative genius. When we were considering a re-branding exercise for our company, we knew we needed best-in-class design as the war for customer attention is intense. Lesley Warren Design Group were excellent in guiding us through the process of considering everything that we are about and our values, and then translating that into a…

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University of Waterloo

University of Waterloo UCRU brochure

Brand Development Problem The university continually has new projects requiring logo development as part of their growing portfolio of brands. Strategy Design logos and marketing materials that reflect the unique project objectives while having brand synergy with the university. Solution Project logos, brand guides and marketing materials strategically designed to communicate each project’s unique mission…

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Empower Simcoe

Empower Simcoe Stationery Design

Corporate Rebrand Problem Name similarities between agency and unrelated government office caused confusion and lack of brand identity both internally and externally. Strategy Developed a new brand strategy complete with new name, logo and brand story that reflects the agency’s true mission. Solution New name Empower Simcoe reflects an inclusive community that empowers positive change.…

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Homewood Research Institute

HRI statistics in an infographic

We have engaged Lesley Warren Design Group for a number of services, including brand design, annual report development, and various creative projects since 2017. Lesley’s team is professional, reliable, and highly skilled. They always get our projects finished on-time and on-budget. We would absolutely recommend LWDG to anyone seeking creative, branding, and marketing services. -…

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Ditanu Automated Solutions

Ditany Automated Solutions Brand Guide

Corporate Rebrand & Rollout Problem Brand lacked identity and sophistication for growth aspirations. Strategy Reposition the brand as end-to-end automation solution provider to aid in strategic industry growth. Solution New brand strategy complete with logo and brand guide, as well as marketing communications support for brand roll out. We delivered Strategy | Brand Development |…

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Styleyes Fashion Crate

Styleyes business card on clothing

Absolutely loved working with Lesley and her team on developing the brand strategy for my company. They were creative, easy to work with and always kept to their timelines. Highly recommend. – Nancy Wiskel, Styleyes Fashion Crate New Brand Development Problem New business requiring a clear brand strategy and identity to launch online subscription box…

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