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We have really appreciated the creative and collaborative approach at Lesley Warren Design Group. They supported our brand refresh and brought design concepts that reflected our future goals and were also rooted in our history and values. It was a great experience and we're very pleased with the final products.

- Hilary Dunn-Ridgeway, Director of Communications

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Brand Refresh and Collateral

Print

Problem

  • The RIA is dedicated to enhancing care and quality of life for older adults and their overall brand look and guidelines needed to align with this mission.

Strategy

  • Refreshed brand identity including brand guidelines and marketing collateral to modernize and comply with all AA accessibility standards
    through defining appropriate font, language and colour choices to better serve the RIA’s audience.

Solution

  • Project logos, brand guides and marketing materials strategically designed to meet AODA compliance and to further support the founding pillars of the RIA brand.
Print
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